When people talk about going green, usually the first thought that comes to mind is not using plastic bags and walking instead of driving to a nearby place, even recycling.

But in their efforts to champion for a greener Earth, corporate conglomerate YTL Corporation Berhad organised the Climate Change Week 2010, which took place from June 19 to June 27, to show Malaysians that they can do more to help make Earth a better place to live in.
This year's Climate Change Week themed "Sustainable Living in the City" was filled with various activities to show and guide Malaysians on how easy it is to go green.

YTL's Director of Investments, Ruth Yeoh, said that since its inception back in 2007, she is proud that YTL has come far to educate Malaysians on the importance of climate change and environment awareness.

"As a group, we have also been busy working with partners who use clean technology, educate our employees, investing in more efficient processes and systems, increasing our investments in renewable energy , and growing our carbon credit consultancy," Ruth said.
She also said that the most fulfilling part is that the level of green awareness amongst Malaysians has increased and because of that, the climate change problem has evolved into a mainstream concern.

At the start of the week, YTL organised the Climate Change Week Eco Heaven, a bazaar featuring new and practical ideas on going green with recycled products, such as tableware made from rice husks, organic bees wax products, and recycled broken jewelleries made new again.

During the week, YTL lined up activities such as the Sustainable Living Demonstration that teaches people on low energy cooking, organic farming, making compost and developing natural cleaning agents. YTL also launched the Climate Change Week Eco Tips video featuring local celebrity Maya Karin on sharing tips about living green. The videos showed simple, straightforward tips to make your house greener, with no cost at all.

YTL also set up a US$2million (RM6.4million) conservation grant called the "YTL Fellowship for a Rare Planet", to fund 'Rare', a global conservation movement in training local communities around the world to protect their natural resources for everyone's benefit.

YTL's previous green efforts include: Organising green business strategy conferences, a charity gala that raised RM700, 000 towards the protection of local coral reefs, promoting neighbourhood recycling centres and long-term forest and wildlife conservation overall. YTL also held Youth Workshops and the YTL Green Ribbon Award to help schools implement environment-friendly projects for their students.